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Business Marketing Plan

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  Product    Intelligent academic services that provide educational teachings to high-school students who will be sitting for SPM. Price  We offers RM20 per subject for each students as it is very affordable and reasonable with the services that we provide. Place  We are opening our tuition center in a developing neighbourhood as f amilies that want to start a  new life  at  the neighbourhood will try to find  a new school and a new  tuition  class for their children that  are close  to their house . As it  is  a new developing neighbourhood, it would not be  too  many  or it will just be  only us that give this service .    Promotion The promotion is given to the first 30 students where they are offered RM15 per subject instead of RM20. With this promotion, it can attract more students to register at our tuition centre.
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OUR BUSINESS GOAL

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LONG TERM GOAL : to expand the franchise to all other states   B usiness expansion has the potential to expose our services to a broader audience as we don’t want to only focus on one place . W hen we have many franchises, our tuition will be well known and when that happens, we can help more students . I ncreasing our customer base can help us to convert more customers and improve our sales which will lead to higher profits.   SHORT TERM GOAL : to provide free classes through social media platform We will advertise the poster about the program through online platform so that students can be ready to join our class based on the information given.   A lso, this is one of the ways to market our service as student can see first how effective our ways to solve problem by tutors which will attract them , they will be eager to learn more from I ntellect A cademic, and of course, just a matter of time, they will register to learn with us physically at our center...
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